Sarah Skerik is the founder and principal of Spire Content & Strategy.

An experienced leader and digital marketing veteran, Sarah specializes in developing content and strategies for demand generation programs.

She incorporates her understanding of digital marketing strategies in her work and creates content that prioritizes search rank, digital conversion and user experience.

Prior to founding Spire, Sarah held leadership posts for a B2B startup, an established SaaS company, a professional services firm and a global media company.

Sarah earned an MBA with honors from Notre Dame and is a graduate of Miami University.  You can follow her on Twitter: @sarahskerik and connect with her on LinkedIn: www.linkedin.com/in/sarahskerik/